Our Brisbane Luxury Real Estate Market Forecast for 2026

As we edge into 2026, the luxury property market in Brisbane is at an interesting inflection point. Having enjoyed strong growth in recent years, the “top-end” is now transitioning from a period of rapid appreciation to one defined by quality, scarcity, and lifestyle differentiation.

Here are our three key predictions for how the luxury segment may develop in 2026 – along with what it means for sellers and your strategy.

Expect Moderate Growth

Earlier this year in May, Brisbane’s median house value passed the $1 million mark for the first time on record – a milestone that cemented our city’s rise as one of Australia’s most in-demand capital markets. This is the result of consistent interstate migration, lifestyle-driven demand, and a persistent scarcity among prestige properties.

Will this upward momentum continue into next year? It’s hard to say – but property analysts are expecting this rapid pace of growth to moderate, returning to levels more in line with long-term trends at around 4.3-5%

As a result, sellers in top pockets should still list aggressively, but price positioning and timing will matter.

The New ‘Entry Level’ for Luxury will Keep Climbing

Recent data suggests that what counts as luxury in Brisbane is looking to shift upwards. For instance, the “prestige” threshold is now sitting at around $3 million.

By 2026, expect that threshold to push even further – perhaps $3.5 m+ for sought-after river-front or premium school-catchment homes on the North Side. With scarcity in blue-chip locations and high demand, the volume of homes classed as luxury will expand but the true “top tier” will demand a higher premium.

The Rise of Sub-Markets and Micro-Locations

In luxury real estate, location within location will soon matter more than ever. On the North Side of Brisbane, this includes river-front neighbourhoods, prestige school zones, and access to lifestyle amenities. Think Ascot for its heritage prestige, Hamilton for its riverfront luxury, and Clayfield for its family-friendly character and city views.

For sellers, it’s time to highlight what makes your property exceptional – be prepared to show comparables that support premium pricing in your sub-market.

Thinking of Selling your Prestige Home in 2026?

2026 promises to be a year of refinement rather than runaway growth in Brisbane’s luxury real-estate market. While the fundamentals remain strong (migration, lifestyle appeal, supply constraints), the luxury segment will demand higher standards and selective investment.

By focusing on quality, micro-location, lifestyle credentials and clear messaging, sellers will be well-placed to capitalise on the next wave of upscale buyers in Brisbane’s luxury market. 

Are you ready to sell? Get Brisbane’s leading prestige property experts on your side. Contact the Oliver Jonker Team today and discover what your home is truly worth.

Key Takeaways

  • Luxury momentum is steadying, not slowing – Brisbane’s prestige property market is shifting from rapid growth to more sustainable appreciation.

  • The bar for “luxury” continues to rise – the entry point for prestige homes is now around $3 million.

  • Micro-locations will define premium value – buyers are honing in on location within location, making neighbourhood identity a decisive factor in pricing.

  • Refinement is the theme for 2026 – the fundamentals remain robust – but success will come from strategic marketing, timing, and expert guidance.

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